Creating content that captures attention and goes viral on platforms like TikTok, Instagram Reels, and YouTube Shorts is the ...

Video content has become a key tool for businesses and content creators to capture attention and engage with audiences ...

A new study from Goa Institute of Management questions the effectiveness of user-generated social media content in driving ...

You can also use tools such as https://verify.contentauthenticity.org/ to check whether the video contains C2PA metadata.

Social media platforms have opened new doors for brands to reach audiences at a fraction of the cost of traditional marketing ...

CTV is no longer a niche or experimental channel. In 2026, it will earn its place as a core part of the performance media mix ...

The social media landscape is 2025 has been dominated by AI conversations, a potential TikTok ban and the creator economy boom. Heading into 2026, Marketing Week has identified the key trends that ...

Here are 10 in-demand skills you can master within 30 days, from data analysis to chatbot development, to expand your job options and boost your pay.

Preteens using increasing amounts of social media perform poorer in reading, vocabulary and memory tests in early adolescence compared with those who use no or little social media. That's according to ...

Pew Research Center conducted this study to understand teens’ experiences and attitudes around teen mental health and social media. Part of this study also examines parents’ perspectives. The Center ...