Online advertisers now allowed to track user data across all internet-enabled devices, including gaming consoles and smart ...

Target is facing backlash for its DEI pullback from customers, the heirs to one of its founders and civil rights activists.

In today’s data-driven world, businesses and researchers alike require efficient tools to extract information from the web.

Google no longer bans advertisers from using fingerprinting tech to track users across the web and devices, and it's all for ad money.

Consumers are tuning out traditional marketing. Stand out with personalization that feels thoughtful, not intrusive. The post ...

In her new book “Second Life,” journalist and culture critic Amanda Hess scrutinizes period-tracking apps, targeted ads, and ...

We recently compiled a list of the 12 Best Streaming Service Stocks to Buy According to Analysts. In this article, we are ...

Under the DPDP Act and the recently released draft data protection rules, companies cannot carry out direct targeted ...

After you identify the social platforms your business should focus on, it’s crucial to pinpoint your target audience ... SnapRetail is an online marketing service that can provide thousands of ...

After back-to-back years of 20%-plus gains in 2023 and 2024, the S&P 500 is off to another strong start to 2025. However, the S&P 500's forward earnings multiple of 22 (as of Feb. 7) was also ...

By staying proactive and vigilant, organizations can minimize the risk of falling victim to malvertising and safeguard their ...