ROYAL CANIN® U.S., a global leader in pet health nutrition and one of the billion-dollar brands of Mars, Incorporated, ...

Mars, Incorporated, a family-owned, global leader in pet care, snacking and food and Kellanova (NYSE: K), a leader in global ...

Last week, we waxed lyrical about the industry’s leading indie agency creatives. And they’re having a moment indeed – look no further than Bear Meets Eagle on Fire or Motion Sickness, both of whom ...

Isabel Garrett animates an almost biblical retelling of the beginning of all time, from human evolution to primordial soups (literally!) The Great British Bake Off might be Britain’s most beloved ...

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New Delhi: Mars Petcare has launched two new brand films under its ‘Feed Them Like Cats and Dogs’ initiative, highlighting a growing mismatch between the emotional treatment of pets as family and ...

TORONTO, April 30, 2025 /CNW/ - Today the WHISKAS® Brand, proudly part of the Mars family of brands, released the findings of the WHISKAS® brand Cat Happiness Scale. The WHISKAS® brand partnered with ...

WHISKAS, the number one cat food brand in the world, is turning self proclaimed ‘cat haters’ into ‘cat lovers’ through an innovative new program in partnership with CHEP Network, AMV BBDO and ...

For those who think they dislike cats but have never lived with one. Cat food brand WHISKAS is hoping to turn self proclaimed ‘cat haters’ into ‘cat lovers’ through a new program in partnership with ...

WHISKAS has launched its latest campaign, Purradise, which aims to celebrate the ultimate destination of feline happiness. In partnership with AMV BBDO, Weber Shandwick EssenceMediacom, DOOH.com, and ...

A large group of Aussies aren’t fans of furry felines – though one behavioural psychologist says there’s an unexpected reason why. A survey commissioned by cat food brand Whiskas revealed 15 per cent ...

Letting ROI determine the success of your marketing is a bit like letting the tail wag the dog. Because ROI isn’t necessarily a good measure of marketing performance, says Jean-Paul “JP” Jansen, SVP ...