April 21, 2026 - Deutsche Telekom is considering the formation of a new holding company that would acquire it and T-Mobile U.S. through stock purchases, according to a report.
Broadcasters are adopting cross-platform measurement tools to track audiences across linear TV, connected TV and digital.
The deal expands Peacock’s distribution via third-party marketplaces as bundling gains traction with streaming consumers.
The group will address auction transparency, data standards and transaction integrity amid growing programmatic ad spending.
WWJ-TV is the 11th CBS-owned station to debut an augmented-virtual reality TV studio for its news and weather forecasts.