In an era of endless scrolls, conversation-led marketing promises speed, relevance, and engagement capabilities for brand ...

In an era of endless scrolls, conversation-led marketing promises speed, relevance, and engagement capabilities for brand marketers, says AiSensy founder.

Srinivas will be responsible for supporting company's partners and clients while prioritising business, innovation, and ...

Past honourees include erstwhile YouTube CEO Salar Kamangar, Twitter co-founder Jack Dorsey, former Google chairman Eric ...

Our weekly roundup of the latest appointments and account wins news from GMR Rugby League, iCubesWire, and many more.

Virat Kohli-led IPL franchisee achieves this feat through consistent efforts on all fronts, Youtube, Instagram, and offline ...

Articles written by Yash Chandiramani ...

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Every day, millions of us make choices: what to buy, how to consume, who to support. You know that feeling of having overwhelming choices. Often, these choices are made out of habit, convenience, or ...

A city’s skyline is more than just its architecture; it is a reflection of its culture, energy, and identity. Among the visible elements shaping this urban aesthetics is out-of-home (OOH) advertising.

Nearly 71% of CMOs plan to invest more than $10 million annually in generative AI (GenAI) over the next three years—up from 57% last year. This was revealed in a report titled ‘How CMOs Are Scaling ...