The campaign featuring KL Rahul as brand ambassador focuses on moments around sport, including travel, preparation and ...

Ramalhao is appointed as jury chair for Creative Commerce, Use of Data and B2B categories and is currently serving as the Chief Creative Officer at Publicis Brazil.

The agency will handle communications, strengthen brand positioning, and build visibility for the brand's travel portfolio ...

The update includes a redesigned wordmark with a new typeface, with the new identity to roll out in phases across stores, distributor networks and digital platforms.

Mohta was previously associated with boAt Lifestyle for over two years, where he served as Senior Marketing Executive, after ...

The expansion aims to strengthen its global media network and partnerships to offer services including media placements and brand positioning, among its other services.

The acquisition is part of its expansion into digital and content-led services, which follows the launch of a unit, Nova9, to focus on digital content and storytelling.

Hamilton’s commercial partnerships span three phases, where he usually approaches fashion and apparel intentionally, adding ...

Griffin, former global COO, will lead strategy, capabilities and services across markets as she succeeds George Manas, now ...

RISE Worldwide’s Nikhil Bhardia explains how Gen Z fans engage with sports via social and athletes, not broadcasts, pushing brands toward always-on, content-led strategies.

The move aims to strengthen ties with consumers across age groups, supported by a campaign film showing the actor in a casual setting highlighting at-home hair colouring.

As summer and cricket collide, IPL is pushing brands beyond screens into cityscapes. Experts dive into how 3D DOOH and ...