Yashvertising on Instagram: "The advertising strategy for the Heinz “Housewife” ad (where the woman keeps specifying her order) centers on establishing the brand name as the default choice by humorously highlighting generic purchasing habits. In short, the strategy is: 1. Relatable Scenario: The ad begins with a common household scenario—a person listing groceries over the phone. 2. Highlighting the Problem: The shopkeeper asks, “Which Ketchup?” but the woman simply repeats “Same.” The repetitio